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Tradewinds Corporation Berhad Unveils New Corporate Logo
11 October 2004

KUALA LUMPUR
–Tradewinds Corporation Berhad (formerly known as Pernas International Holdings Berhad) today unveiled its new logo in line with its corporate re-branding exercise. The much anticipated launch marks another milestone, after the group’s change of name in July 2004.

YB Tan Sri Nor Mohamed Yakcop, Minister of Finance II, launched Tradewinds Corporation Berhad’s new logo in a ceremony held at Mutiara Kuala Lumpur. Also in attendance were Dato’ Seri Megat Najmuddin Megat Khas, Chairman of Tradewinds Corporation Berhad and En Mohd Redza Shah Bin Abdul Wahid, its Group Chief Executive Officer.

According to En Mohd Redza “The new name and logo better reflects the beginning of a new era of further growth and success that is in store for the company. The name Tradewinds also better encapsulates the company’s status as the ultimate holding company of its largest investment subsidiary – Tradewinds (M) Berhad.”

He elaborated that the image of the new logo was a reflection of progress and dynamic growth of the company. At the same time, it also encapsulates the four core business activities that have been the driving force behind the Group’s advancement and achievements.

With the corporate rebranding in place, the company will continue to seek out quality investments and pursue new growth opportunities in addition to its various core businesses that range from manufacturing to plantations to hotel and property investment and development.

Currently, Tradewinds Corporations’ emphasis is to consolidate and strengthen its involvement in existing profitable business areas and add further value into the company. Restructuring exercises have progressed well and with the launch of the new logo, the company is now ready for the next phase of revitalising the group and its businesses.

En Mohd Redza also informed that other subsidiaries that bear the Pernas name will be renamed to bear the Tradewinds Corporation name and logo accordingly.

The name change was proposed in April this year and the shareholders subsequently approved the application at the 37 th Annual General meeting held on June 29, 2004. The new name came into effect with the issuance of the Certificate of Change of Name from the Companies Commission of Malaysia on July 2, 2004.


Tradewinds Corporation Berhad
Tradewinds Corporation Berhad (formerly known as Pernas International Holdings Berhad) is one of Malaysia’s largest and most dynamic investment holding company. The group is focused on a diverse range of business activities, which include plantations, hotels, manufacturing, and properties, and aims to be the premier investment company.

 
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